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Svenskt Tenn’s founder Estrid Ericson travelled a lot to different places around the world. She always looked for beautiful items and textiles and souvenirs that she could take home and sell in the store on Strandvägen in Stockholm. She designed this print with small elephants, based on a model from the Belgian Congo. The Elefant (Elephant) textile was printed for the first time in the end of the 1930s.
Elefant is since 2013 screen printed on wallpaper in several different colour ways. A printing technique chosen to give the wallpaper the right expression and enhances the elephants distinct shape against the plain surface. The wallpaper is available in a number of colours, including the colour pink.
Estrid Ericson began her career as a drawing teacher and pewter artist. But what really set her apart during her 56 years as managing director for Svenskt Tenn were her abilities as a producer and scenographer. Ericson never had an aesthetic programme mapped out, but she had an imaginative person’s perceptiveness for the many faces of beauty. Read more
Remove any grease stains on the wallpaper by scraping away the excess grease with a blunt knife. Begin at the edges and work your way in so the stain doesn’t spread. Pat some potato flour or baby powder on the stain to help absorb the grease. Brush away the powder remains with a soft brush. If the grease stain remains, place a clean tissue paper on the stain and iron it on low heat.
Allow wet stains, for example mud, to dry thoroughly before brushing them with a soft brush. Many light stains can be removed with old white bread. Gently rub a piece of moist bread on the stain until it fades.
Sustainability and manufacturing
Svenskt Tenn’s wallpapers are manufactured in Sweden from non-woven material comprising synthetic fibres and paper pulp. It’s a combination that makes the material durable and easy to use. The material in the wallpapers is certified in accordance with the OEKO-Tex 100 standard. The synthetic fibres are derived from recycled material including plastic bottles, while the pulp comes from FSC-certified forests. The wallpapers’ colours and varnishes are water-soluble. They are completely free of PVC, heavy metals and other environmentally hazardous substances. Water is the only solvent used at the factory. Any production waste can be recycled as energy when incinerated and residue dyes are reused. The energy used during production is carbon offset.
This is how the Elephant wallpapers are printed
Josef Frank’s wallpaper patterns are printed using the distemper printing technique, while wallpaper with Estrid Ericsson’s Elefant design are printed using screen printing. The technique is not as old as distemper printing, and is somewhat more automated. In conjunction with screen printing, stencils are used where the colour is pressed out through small holes and creates the design image. In this way, many fine details can be printed since the technique is more exact and creates a fine depth. When screen printing, transparent colours can also be used, which provides a lovely watercolour effect.
The Elefant pattern is printed using a stencil and obtains a fine, matt expression. In the final stage, a layer of transparent colour is added which makes the wallpaper hardy and also dryable.
Ulricehamns Tapetfabrik has a unique screen printing machine. It was extended 10 years ago and two new printing stations were added, which makes it possible to print more advanced patterns with more colours. But the machine is unable to create artisanal wallpaper without the interplay of committed and knowledgeable humans. Printing master Håkan Andersson is one of those who works with production. He has been here since the start and, with 30 years’ experience, he knows the machine’s qualities, weaknesses and strengths to a tee.
Sustainability in focus
Read more about Svenskt Tenn's Sustainability Philosophy below.
Collect in storeFree
Delivery within 1-2 working days.
Delivery within 1-3 working days.
Delivery times and shipping costs are estimated. Actual times and prices are shown at checkout.
You can also pay with Svenskt Tenn’s gift cards.
Return & Exchange
30 day right to return
You are always entitled to return your item(s) within 30 days from the time of receiving your order. To exercise the right of return within the timeframe, you can contact Svenskt Tenn’s Customer Service and notify them. If the payment has been made via Klarna invoice, you can log in directly to Klarna, report your return and the payment will be paused.
30 day right to exchange
You have the right to exchange the item(s) for something else in the range within 30 days of placing your order. Send it back and place a new order on svenskttenn.se. Please pack the item in its original packaging along with the receipt.
You are responsible for shipping costs when you use the right of exchange and return. Right of exchange and return do not apply to textiles purchased by the meter or made to ordered items. If you want to exchange or return in-stock furniture, please contact Svenskt Tenn’s Customer Service.