Tray Vegetable Tree - 31 cm, Birch Veneer, Vegetable Tree, Round, Multi, Josef Frank/Svenskt Tenn | Svenskt Tenn

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  • Product information
    Article number:
    107759
    Designer:
    Josef Frank/Svenskt Tenn
    Material:
    Birch Veneer
    Colour:
    Multi
    Print:
    Vegetable Tree
    Shape:
    Round
    Diameter:
    31 cm
  • Design

    Svenskt Tenn's classic trays in birch veneer are available in a number of prints by Josef Frank and Estrid Ericson, including Vegetable Tree. 

    The print is a variation of the Tree of Life theme that Josef Frank often used and playfully transformed into a vegetable tree. In this print, Josef Frank’s stylises shapes, increases the colour intensity and blends nature with fantasy to spark wonder. He designed the print while he was living in New York in 1943-45.

    Designer

    Josef Frank/Svenskt Tenn

    Josef Frank/Svenskt Tenn

    Svenskt Tenn developed this design using Josef Frank's print.

    Josef Frank grew up in Vienna in an assimilated Jewish family and studied architecture at Konstgewerbeschule. In the 1920s he designed housing estates and large residential blocks built around common courtyards in a Vienna with severe housing shortages. In 1925 he started the Haus & Garten interior firm together with architect colleagues Oskar Wlach and Walther Sobotka. Svenskt Tenn hired Josef Frank in 1934 and just a few years later he and Estrid Ericson made their international breakthrough. Although he was already 50 when he left the burgeoning Nazism in Vienna for Sweden, Frank is considered one of Sweden’s most important designers. Read More

  • Sustainability and manufacturing

    Material

    Birch Veneer

    Forests play a crucial roll in the global environment. The forest industry employs close to 14 million people, accounting for one per cent of the global gross domestic product (GDP). Approximately 500 million people depend on the forest for their livelihood and hundreds of thousands of entrepreneurs around the world rely on the forest for fibre and raw material. Therefore, as both businesses and consumers, we should take measures to protect the forest for future generations. One way to do this is to encourage working with sustainably harvested wood as much as possible.

    Wood is renewable, reusable and bio- degradable, and all of our trays and coasters are FSC-certified. FSC (Forest Stewardship Council) is an international, independent organisation that promotes environmentally responsible forest management, but unlike other certifications, it also takes social and economic aspects into consideration.

    This is how Svenskt Tenn’s printed trays are manufactured

    The manufacture of Svenskt Tenn’s trays takes place at Åry Trays in Nybro. Each tray passes through five different stations during the production process: print, service, pressing, milling and polishing, as well as inspection and packaging. A major challenge in the work lies in obtaining a print result which is as close to the textile pattern as possible in both details and colour shades. Consequently, there is often a great deal of work with samples and adjustments before production can begin.

    The production of trays begins with the designs being printed on special paper, produced specifically to withstand the production process. Printing takes place using the very latest technique which provides a pattern design which is rich in detail, while using as little ink as possible in order to protect the environment.

    The printed paper is cut out and laid together with birch veneer, lacquer and adhesive in powerful presses, which are set and adapted based on the size of the trays. The trays are then pressed together at a pressure of approximately 20 – 25 kg/cm2 and a temperature of approximately 125 – 130°C. After that, they remain in the press for some 6 – 7 minutes before being taken out in order to cool down slowly.

    The cooled trays are driven through a rondell milling cutter in order to receive the correct shape, before being polished by hand so that the edges become softly rounded. Finally, it’s time to inspect the trays before they receive an EAN label and are packed for shipment to Svenskt Tenn.

    FSC® CERTIFICATION

    FSC is an international, independent organisation that promotes environmentally responsible forest management. It also takes social and economic aspects into consideration.

    Sustainability in focus

    Read more about Svenskt Tenn's Sustainability Philosophy below.

  • Dela

Tray Vegetable Tree 31 cm, Birch Veneer, Vegetable Tree, Round, Multi

380 SEK (incl. VAT)

Web: Out of stock   Store: In stock