Purveyor to His Majesty
Crown Prince Gustaf Adolf was a man who was interested in design. It was his passion for modern pewter objects that resulted in Svenskt Tenn receiving its first Purveyor to his Majesty the King letter as early as 1928.
Crown Prince Gustaf Adolf was a man who was interested in design. It was his passion for modern pewter objects that resulted in Svenskt Tenn receiving its first Purveyor to his Majesty the King letter as early as 1928. The letter is still hanging up in the shop – just take a look behind the register in the furniture department! The honourable “Purveyor to His Majesty” designation has remained with us ever since, but our suitability is tested each time Sweden switches kings or Svenskt Tenn changes managing directors.
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